Even New York’s iconic Times Square is not immune to the pickleball takeover


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Summary

Pickleball in Times Square

Times Square in New York City will soon have its own 37,000-square-foot indoor pickleball courts built by CityPickle.

Demand outweighs supply

For the fourth consecutive year, Pickleball is the country's fastest growing sport with between 20 and 50 million active players.

Other projects in NYC

New York City also has contracts to build courts in Central Park and under the Brooklyn Bridge.


Full story

Broadway and Times Square is known for its bright neon lights and famous theater productions. But now, move over “Wicked” and “The Phantom of the Opera,” make way for… Pickleball?

Why are pickleball courts being built in Times Square?

Like many cities and regions around the country, there aren’t enough places in New York City to play the fastest-growing sport in America. Now, even the most coveted real estate in the city is being scooped up by those looking to “dink and drop” on their opponents.

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The iconic Times Square will soon have its own pickleball haven. CityPickle, a company that has been at the forefront of creating courts in the city, announced plans for a 37,00-square-foot facility on the eighth floor of the Paramount Building in Midtown Manhattan. It’s set to open this fall, and will include seven indoor pickleball courts, a restaurant while still leaving room for CityPickle’s new headquarters.

Other New York landmarks also getting courts

The Times Square courts aren’t the only project the company has in the works. They recently signed a 3-year deal with the city to cover the famous Wollman Rink in Central Park with 14 pickleball courts for use in the spring and summer months. Jeremy Soffin, a spokesman for the partnership between the city and CityPickle, said there is a continuing need for pickleball facilities.

“The feeling is it is undercourted, if that’s the word,” he said. “There’s not infrastructure in the city for the popularity of the sport, so there was a real opening there to do something spectacular at the moment when pickleball is catching on.”

CityPickle is also in the process of building a 60,000-square-foot pickleball spread at Anchorage Park in Dumbo, right under the Brooklyn Bridge. That’s another three-year contract with the city that includes 11 courts, community programming and food trucks.

Why all the pickleball court mania?

Pickleball’s popularity has exploded since the COVID-19 pandemic. Straight Arrow News outlined the phenomenon and the sports battles over court space, and pickleball’s unique sound, in a two-part series earlier this year. Dale Van Scoyk is the owner of a pickleball consulting firm, and explained why court demand isn’t going away anytime soon.

“We’ve gone from 3 million to 30 million players, depending on which set of statistics you take. And what that means is there’s a demand for courts,” Van Scoyk told SAN. “There’s been conversion of tennis courts to pickleball, because that was the easy way. They were there. They were not heavily used, sometimes in just total disrepair, and this was a way for communities to quickly satisfy a little bit of the demand that’s there.”

There are not enough tennis court conversions to curb demand in New York City, according to CityPickle’s founder Erica Desai, who was quoted in the New York Times as saying, “Right now, the way many people play is they bring their own nets to scraps of pavement around the city.”

In addition to the major projects undertaken by Desai’s company, there are places like the Red Hook Pickleball Club and Velto Pickleball Club springing up in the city.

The silver lining that comes with these new pickleball ventures is that most of them are indoors or in large parks surrounded by the hustle and bustle of one of the biggest cities in the world. That means no noise complaints.

Joey Nunez (Video Editor) and Cassandra Buchman (Weekend Digital Producer) contributed to this report.
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Why this story matters

The conversion of high-profile spaces in New York City into pickleball courts highlights the fast-growing demand for new recreational opportunities and underscores the changing landscape of urban leisure activities.

Urban space adaptation

The transformation of iconic sites like Times Square and Central Park’s Wollman Rink into pickleball facilities demonstrates how cities are adjusting public and commercial spaces to meet changing recreational needs.

Growth of pickleball

According to CityPickle and industry experts cited by Straight Arrow News, the number of pickleball players has surged in recent years, driving demand for new facilities and reflecting shifting interests in sports and fitness.

Community access and infrastructure

Limited access to appropriate courts has prompted collaborative city initiatives and new developments aimed at making recreational spaces more accessible to residents.

SAN provides
Unbiased. Straight Facts.

Don’t just take our word for it.


Certified balanced reporting

According to media bias experts at AllSides

AllSides Certified Balanced May 2025

Transparent and credible

Awarded a perfect reliability rating from NewsGuard

100/100

Welcome back to trustworthy journalism.

Find out more

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