Winter is in full swing, and while summer is typically the season for travel, China is expecting tourists to book a flight to see the largest ice and snow park in the world. The frozen wonderland is taking shape in Harbin, located in the country’s northeast province.
For 26 years, the winter attraction has drawn in millions with the help of towering ice sculptures illuminated with glowing neon lights. The “Big World of Ice and Snow” festival is the world’s largest ice and snow theme park, equipped with 300,000 cubic meters of ice and snow.
Park officials expect people from all over the world and other parts of China to make the trek to the attraction.
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Chinese officials said they’re preparing for half a billion visitors to the country during the snowy season.
In an attempt to draw in domestic and international guests, the Chinese government has increased flight routes and reduced travel restrictions.
Snow-covered ski resorts, parks and landscapes are keeping China’s economy booming. The government saw a 500% increase in revenue during last year’s winter season.
The country’s economy is expected to keep growing during the Ninth Asian Winter Games in 2025, a sports event that will bring athletes from around Asia to Harbin to compete.
