Tariff trouble in toyland: Retailers feel the impact as they prepare for Christmas


Summary

Toy industry on standby

U.S. toy companies say Trump’s China tariffs could put them out of business within months, citing canceled shipments, supply chain disruptions and loan defaults.

Retailers warn shoppers will feel it

Walmart, Target and Home Depot told Trump the 145% tariffs will lead to price spikes and empty shelves.

Legal challenge building

A group of businesses filed a lawsuit against the Trump administration, arguing the president overstepped his authority under federal law by imposing tariffs without proper legal justification.


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Summary

Toy industry on standby

U.S. toy companies say Trump’s China tariffs could put them out of business within months, citing canceled shipments, supply chain disruptions and loan defaults.

Retailers warn shoppers will feel it

Walmart, Target and Home Depot told Trump the 145% tariffs will lead to price spikes and empty shelves.

Legal challenge building

A group of businesses filed a lawsuit against the Trump administration, arguing the president overstepped his authority under federal law by imposing tariffs without proper legal justification.


Full story

It’s not exactly time for most Americans to prepare their gift list for Christmas, but for some U.S. retailers, President Donald Trump’s tariffs are already dimming the holiday spirit. China is a powerhouse for producing the majority of the toys and gadgets many put under the tree. 

#KeepToysTariffFree

The 145% tariffs against China led The Toy Association to start the hashtag KeepToysTariffFree in hopes that the White House and congressional leaders will protect Americans’ wallets this holiday season. Typically, imports into the U.S. are the busiest at this time of the year, as retailers and businesses stock up for back-to-back holidays. 

“We respectfully request that the Administration protect childhood learning and development, with ‘zero for zero’ tariffs on toys as history and precedent support,” Kathrin Belliveau, chief policy officer at The Toy Association, said.

In an interview with ABC News on Tuesday, April 29, Trump said China deserves the tariffs.

“At 145, they basically can’t do much business with the United States,” Trump said.

Uruguay General Agreement on Tariffs and Trade

The organization representing 850 toy manufacturers cites the Uruguay General Agreement on Tariffs and Trade (GATT). In 1994, then-President Bill Clinton collaborated with 123 nations to lower tariffs and trade obstacles by enacting an agreement aimed at fostering increased global commerce through the World Trade Organization. The agreement identified different items where tariffs would be eliminated or significantly reduced, including beer, distilled spirits, pharmaceuticals, paper and toys. 

CEOs of big-box stores warn of price hikes, empty shelves

Unbiased. Straight Facts.TM

Cargo imports for apparel, textiles and umbrellas decreased more than 50% after Trump announced tariffs on “Liberation Day.”

Axios reported the CEOs of three major companies –– Walmart, Home Depot and Target –– told Trump that his new tariff policy will disrupt supply chains, cause empty shelves and ultimately lead to price hikes for consumers. Top executives stated that by mid-May, roughly two weeks after their late April meeting, American consumers should expect significant changes in their retail shopping experiences. According to U.S. Trade & Tariff Data, in 2024, the U.S. imported around $439 billion in goods from China.

Toy makers say they could be out of business in months

The Toy Association surveyed over 400 member companies to assess the effects of tariffs. Fifty percent of them reported they will be out of business within weeks or months. The April survey indicates that tariffs disrupted the toy production supply chain, leading to shipment cancellations, loan defaults and increased bankruptcy risks for retailers.

On April 24, 11 businesses, including a toy maker, filed a lawsuit against President Trump, the United States and several federal agencies. The companies accuse the Trump administration of abusing its power under the International Emergency Economic Powers Act (IEEPA) and the separation of powers. 

Court documents state, “While IEEPA authorizes the President to take a number of significant actions, the imposition of tariffs is not among them. Second, the national emergencies declared by the President do not constitute an ‘unusual and extraordinary threat’ as required by IEEPA, rendering any tariffs imposed pursuant to IEEPA unlawful.”

Michael Edwards (Video Editor) contributed to this report.
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Why this story matters

President Donald Trump’s steep tariffs on Chinese imports are already hitting U.S. toy companies hard, months before holiday shopping begins. With supply chains disrupted and shipments canceled, The Toy Association, an industry trade group, is urging the White House and congressional leaders to eliminate tariffs on toys.

Economic impact

Tariffs could complicate the supply chain for toys and create higher prices for retailers. They may pass on some of their increased expenses to consumers.

Toy industry crisis

Toy manufacturers say they are at risk of going out of business because of tariffs. Jobs could be lost, children could have fewer choices in toys.

Legal challenges

Lawsuits challenging the tariffs could set important legal precedents regarding executive power and economic policy.

Bias comparison

  • Media outlets on the left framed tariffs as a direct assault on the holiday season, exemplified by headlines declaring Trump was "ruining Christmas" and initiating a "real War on Christmas."
  • Media outlets in the center , while acknowledging the potential for a "nightmare before Christmas," remained more detached, citing the specific levy of "145 percent" and a Toy Association survey to illustrate the scope of order cancellations.
  • Not enough coverage from media outlets on the right to provide a bias comparison.

Media landscape

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14 total sources

Key points from the Left

  • Donald Trump’s tariffs are expected to significantly impact toy production in the U.S., with industry leaders warning of limited supply and higher costs during the holiday season.
  • Greg Ahearn, president and CEO of the Toy Association, stated that "Christmas is in danger" due to these tariffs.
  • Rick Woldenberg expressed concern that American consumers will find "what a terrible idea this has been" as their holiday shopping choices diminish.
  • Dean Baker, senior economist at the Center for Economic and Policy Research, claims that the policies are contributing to difficulties for consumers during the holiday season.

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Key points from the Center

  • President Donald Trump's tariff policies threatening holiday trade are causing warnings that Christmas supply and prices in the U.S. will suffer this season.
  • The tariffs, particularly on China –– which produces about 80% to 90% of toys and Christmas goods sold in the US –– have led to canceled orders and delayed production.
  • Industry leaders report that toy manufacturing depends heavily on Chinese expertise, molds, and safety practices that cannot be quickly replicated in the U.S., creating supply shortages.
  • Greg Ahearn, CEO of the Toy Association, warned that disruptions in the supply chain are threatening the holiday season, and numerous small businesses have had to cancel orders due to increased costs.
  • The disruptions suggest consumers will face higher costs and fewer choices, and some businesses risk closure if tariffs persist during the crucial holiday production period.

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Key points from the Right

No summary available because of a lack of coverage.

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