Apple in talks with Google to integrate AI engine into iPhone

LAUREN TAYLOR

APPLE IS REPORTEDLY IN DISCUSSIONS TO INTEGRATE GOOGLE’S GEMINI ARTIFICIAL INTELLIGENCE ENGINE INTO THE IPHONE – ACCORDING TO BLOOMBERG NEWS.

SOURCES FAMILIAR WITH THE MATTER SUGGEST THAT NEGOTIATIONS ARE CENTERED AROUND LICENSING GEMINI FOR NEW FEATURES SLATED TO ARRIVE ON IPHONE SOFTWARE LATER THIS YEAR.

HOWEVER, DETAILS REGARDING THE TERMS OF THE AGREEMENT OR ITS IMPLEMENTATION REMAIN UNKNOWN.

IF THE TECH GIANTS STRIKE A DEAL – IT COULD POTENTIALLY PAVE THE WAY FOR GOOGLE TO EXPAND ITS AI SERVICES TO OVER 2 BILLION ACTIVE APPLE DEVICES — BOLSTERING ITS COMPETITION AGAINST MICROSOFT-BACKED OPENAIM, THE CREATOR OF CHATGPT..

WHILE ANY OFFICIAL ANNOUNCEMENT IS NOT EXPECTED UNTIL JUNE, COINCIDING WITH APPLE’S ANNUAL DEVELOPERS’ CONFERENCE, RECENT TALKS HAVE ALSO INCLUDED OPENAI. APPLE AND GOOGLE HAVE YET TO COMMENT ON THE BLOOMBERG REPORT.