[CRAIG NIGRELLI]
SEVEN FRENCH FAMILIES ARE SUING TIKTOK ACCUSING THE SOCIAL MEDIA GIANT OF FAILING TO REMOVE HARMFUL CONTENT THEY SAY LED TO TWO OF THE FAMILIES LOSING THEIR 15-YEAR-OLD KIDS TO SUICIDE.
THE FAMILIES SAID IN THE LAWSUIT, THE SOCIAL MEDIA PLATFORM’S ALGORITHIM EXPOSED THEIR TEENS TO CONTENT PROMOTING SUICIDE, SELF-HARM AND EATING DISORDERS.
ONE OF THE MOTHER’S INVOLVED IN THE SUIT SAYS TIKTOK’S ALGORITHIM LED HER 15-YEAR-OLD DAUGHTER DOWN A RABBIT HOLE OF VIDEOS PROMOTING SUICIDE METHODS, TUTORIALS AND COMMENTS ENCOURAGING USERS TO END THEIR LIVES.
IN RESPONSE TO THE LAWSUIT, TIKTOK SAID IT HAS GUIDELINES BANNING ANY PROMOTION OF SUICIDE AND EMPLOYS 40-THOUSAND TRUST AND SAFETY PROFESSIONALS GLOBALLY TO REMOVE POSTS DEEMED HARMFUL.
THE CHINESE-OWNED COMPANY ALSO SAYS IT REFERS PEOPLE WHO SEARCH FOR SUICIDE-RELATED CONTENT TO MENTAL HEALTH SERVICES.
CLAIMING 98-POINT-EIGHT PERCENT OF HARMFUL VIDEOS WERE FLAGGED OR REMOVED BETWEEN APRIL AND JUNE OF LAST YEAR.
THE C-E-O OF THE CENTER FOR COUNTERING DIGITAL HATE DISMISSES THAT CLAIM.
ARGUING CODE WORDS AND AMBIGUOUS LANGUAGE CAN BYPASS CONTENT MODERATION EFFORTS.
THE LAWYER REPRESENTING THE FAMILIES ALSO POINTS OUT TIKTOK’S CHINESE VERSION FEATURE’S STRICTER CONTENT CONTROLS FOR YOUNGER USERS THAN ITS AMERICAN AND EUROPEAN COUNTERPARTS.
NOTING, BEIJING’S VERSION HAS A “YOUTH MODE” REQUIRED FOR USERS UNDER 14, WHICH LIMITS SCREEN TIME TO 40 MINUTES A DAY AND SHOWS ONLY APPROVED CONTENT.
A STUDY COMMISSIONED BY FRENCH PRESIDENT EMMANUEL MACRON FOUND CERTAIN ALGORITHMIC FEATURES WERE ADDICTIVE AND SHOULD BE BANNED FROM ANY APP IN FRANCE.
THE STUDY ALSO RECOMMENDED RESTRICTED USE FOR USERS UNDER 15.
ALTHOUGH, NEITHER MEASURE HAS BEEN ADOPTED.
PSYCHOLOGY PROFESSOR GRÉGOIRE BORST, WHO HELPED WITH THE STUDY, SAYS SOCIAL MEDIA PLATFORMS MUST TAKE ADDITIONAL STEPS TO PROTECT YOUNG USERS.
[GREGOIRE BORST]
LIKE ANY TOY THAT GOES TO MARKET, AT LEAST THE EUROPEAN MARKET, IT NEEDS TO ADHERE TO CERTAIN STANDARDS TO MAKE SURE THAT THEY DON’T HAVE THOSE KIND OF A REGULATION. I MEAN, THIS IS CRAZY IF YOU THINK ABOUT IT. I MEAN, IT SHOULD BE LIKE MANDATORY THAT THEY REALLY GO TO A PROCESS WHERE IT’S BASICALLY APPROVED FOR THOSE AGE GROUPS.”
[CRAIG NIGRELLI]
OTHER COUNTRIES HAVE TAKEN ACTION, LIKE AUSTRALIA, WHICH ENACTED A LAW IN DECEMBER BANNING SOCIAL MEDIA ACCOUNTS FOR CHILDREN UNDER 16.
ALONG WITH META, FACEBOOK AND INSTAGRAM’S PARENT COMPANY, TIKTOK AND ITS PARENT COMPANY BYTEDANCE FACE HUNDREDS OF LAWSUITS IN THE U-S.
THE SUITS ACCUSE THE COMPANIES OF CREATING ADDICTIVE FEATURES TO BRING MILLIONS OF CHILDREN TO THEIR PLATFORMS AND HARMING THEIR MENTAL HEALTH.
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