[CRAIG NIGRELLI]

AS YOU ARE PREPARING TO GATHER AROUND THE THANKSGIVING TABLE WITH FRIENDS AND FAMILY TO ENJOY A HOLIDAY MEAL – YOU MAY BE THINKING OF PAIRING MOM’S FAMOUS TURKEY WITH A FINE WINE.

A PINOT NOIR.  ZINFANDEL. OR chardonnay, PERHAPS?

BUT WHAT ABOUT TOMATO?

L3: PIZZA HUT LAUNCHES TOMATO WINE IN TIME FOR THE HOLIDAYS

AS IN TOMATO WINE. ONE CRAFTED BY THE RESTAURANT CHAIN PIZZA HUT.

YES, IT DOES EXIST. PIZZA HUT COLLABORATING WITH IRVINE’S **JUST BEYOND PARADISE** WINERY – A FAMILY-OWNED VINEYARD IN KANSAS.

THE PIZZA CHAIN – WHICH IS HOPING FOR A HOLIDAY TURNAROUND AFTER REPORTING A DECLINE IN SALES LAST QUARTER — SAYS THIS LIMITED-EDITION TOMATO WINE QUOTE “CAPTURES THE ESSENCE OF YOUR FAVORITE SLICE IN a SIP.”

NOW THIS NEXT LINE IS FOR BOTH YOU WINE AND PIZZA CONNISEURS OUT THERE – ACCORDING TO THE WINERY AND THE HUT —  THE WINE GIVES OFF AN AROMATIC BLEND OF FRESH HERBS AND SPICES INCLUDING BASIL AND OREGANO, A WHISPER OF GARLIC, WITH NOTES OF SUNDRIED TOMATOES – AND A SUBTLE HINT OF TOASTED OAK.

PIZZA HUT’S DIRECTOR OF ADVERTISING SAYS THE COMPANY TOOK THE CLASSIC PAIRING OF PIZZA AND RED WINE AND FLIPPED IT ON ITS HEAD.

AND WHILE THE WINE COMES FROM TOMATOES – PIZZA HUT SAYS IT ACTUALLY DELIVERS A TASTE MORE REMINISCENT OF A WHITE WINE WHEN CHILLED.

SO HOW MUCH DOES THE TOMATO WINE BY PIZZA HUT COST?

YOU CAN PURCHASE A BOTTLE FOR 25 DOLLARS AT THE WINERY’S WEBSITE – THERE IS A MINIMUM ORDER OF TWO THOUGH – OR YOU CAN GO THE GIFT BOX ROUTE — FOR 60 DOLLARS – THAT WILL GIVE YOU ONE BOTTLE OF THE WINE, TWO WINE GLASSES AND A WINE OPENER.

AND IF YOU’RE NOT FEELING ADVENTUROUS WHEN IT COMES TO THE WINE – PIZZA HUT IS ALSO BRINGING BACK ITS TRIPLE THREAT BOX FOR THE HOLIDAYS WHICH FEATURES TWO MEDIUM ONE-TOPPING PIZZAS, BREADSTICKS, AND A DESSERT WRAPPED IN FESTIVE BOX.

AND THE HUT IS NOT DONE YET. FOR YOU GAMERS TRYING TO FIND AN INVENTIVE METHOD TO REHEAT YOUR PIECE OF HOLIDAY PIE – PIZZA PIE THAT IS – THE COMPANY HAS UNVEILED THE PIZZAWARMER. IT’S A 3-D PRINTED BOX THAT SITS ATOP YOUR PLAYSTATION 5 CONSOLE TO WARM UP YOUR PIZZA. ALL THE FILES YOU NEED TO MAKE ONE ARE AVAILABLE TO DOWNLOAD.

A NEW WAY TO ENJOY THE MORE TRADITIONAL OFFERINGS FROM THE PIZZA CHAIN.

BUT ANY WAY YOU SLICE IT, PIZZA HUT IS LOOKING TO BRING UP PROFITS AS IT TRIES TO FIND A PLACE AT YOUR HOLIDAY TABLE THIS YEAR.

FOR STRAIGHT ARROW NEWS, I’M CRAIG NIGRELLI

FOR MORE OF OUR STORIES VISIT THE STRAIGHT ARROW NEWS APP.