TGI Friday’s franchisees worried over $50M in gift cards amid bankruptcy

[JACK ALYMER]

TGI FRIDAY’S RECENTLY FILED FOR BANKRUPTCY – BLAMING THE COVID-19 PANDEMIC, ITS CAPITAL STRUCTURE, AND DECREASE IN DEMAND FOR CASUAL DINING FOR ITS CURRENT STATUS.

WHILE THE CHAPTER 11 FILING AFFECTS ONLY THE 39 COMPANY-OWNED RESTAURANTS IN THE U.S.  – THE CHAIN’S FRANCHISEES ARE NOW WORRIED THE BANKRUPTCY PROCEEDINGS WILL STILL IMPACT THEM – IN THE FORM OF NEARLY 50 MILLION DOLLARS WORTH OF GIFT CARDS THAT ARE STILL OUT THERE WAITING TO BE USED.

JASON BINFORD – AN ATTORNEY REPRESENTING MORE THAN 60 FRANCHISE LOCATIONS – ARGUED IN A DALLAS COURT HEARING THIS WEEK — THOSE RESTAURANTS COULD BE ON THE HOOK FOR THE MILLIONS OF DOLLARS IN UNUSED GIFT CARDS — SOME DATING BACK MORE THAN 20 YEARS.

U.S. BANKRUPTCY JUDGE STACEY JERNIGAN REACTING AFTER HEARING THE NUMBER  —

“Any comment on this other than – Wow. $49.7 million on outstanding gift cards. I did a double-take on that. I was imagining, you know, grandparents who got gift cards for their kids in college and then it got thrown away. If it’s going back to 21 years, we have a lot of thrown away gift cards.”

USUALLY THE COMPANY WOULD REIMBURSE THE FRANCHISEES FOR CUSTOMERS USING GIFT CARDS —  BUT THAT POLICY’S FEASIBILITY IS BEING QUESTIONED AMID THE 59-YEAR-OLD RESTAURANT CHAIN’S BANKRUPTCY FILING.

THE 49 POINT 7 MILLION DOLLARS IN OUTSTANDING GIFT CARDS FAR SURPASSES THE FIVE POINT 9 MILLION DOLLARS THAT–  ACCORDING TO COURT DOCUMENTS — TGI FRIDAYS IS BORROWING TO FUND ITS BANKRUPTCY RESTRUCTURING.

BINFORD — THE FRANCHISEES’ ATTORNEY – SAYS THE COMPANY’S BANKRUPTCY COULD LEAD TO AN UPTICK IN GIFT CARD USE AND A QUOTE “USE IT OR LOSE IT” MINDSET FOR CARDHOLDERS WHO RUSH OUT TO SPEND THEM.

“We’re certainly supportive of the continued use of gift cards because we agree they drive sales. It’s just there’s a circumstance where we can be seen, the franchisees, by we I mean, could be seen left holding the bag if there is not a source of funds available to reimburse the franchisees under the ordinary course.”

L3: TGI FRIDAY’S FRANCHISEES WORRIED ABOUT $50M IN GIFT CARDS AMID BANKRUPTCY

THE JUDGE IS ALLOWING TGI FRIDAYS TO CONTINUE THE PROGRAM ON AN INTERIM BASIS – GIVING FRANCHISEES MORE TIME TO REVIEW THE PROGRAM AND FRIDAY’S FINANCES.

FRIDAYS HAS 122 FRANCHISED LOCATIONS IN THE U.S. AND 316 MORE AROUND THE WORLD.

ATTORNEYS FOR TGI FRIDAY’S PRESENT AT THE HEARING SAY THE COMPANY DOES PLAN TO HONOR ITS OBLIGATIONS – NOT ONLY FOR ITS FRANCHISEES BUT ALSO FOR CUSTOMERS.

GOOD NEWS, IF YOU ARE ONE OF THOSE WHO HAS A FRIDAY’S GIFT CARD.

FOR STRAIGHT ARROW NEWS, I’M JACK AYLMER.

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